Loop
Use Cases

Go-to-market work from plan to proposal

Loop connects your whole go-to-market process, from the product requirements document to the proposal. Start fast with prebuilt specialist agents, hundreds of skills, automated workflows, and integrations you can customize.

Product Launch

Take a product from plan to launch

Define positioning, build messaging, create content, prepare sales, and plan your timeline, with specialist AI agents doing each step.

Research market & competitors

Analyze market size, key players, and competitive dynamics to ground your launch strategy.

Define personas & buyer journey

Build detailed buyer personas with triggers, objections, and decision criteria.

Write requirements & pricing

Draft product requirements and pricing model based on market analysis.

Talking to:PMM · Launch Planning
OpenBrain
Ask Loop anything…

Meet the team

Kate Cross

Kate Cross

Head of Product Marketing

Dana Hassett
Dana Hassett

Dana Hassett

Chief Product Officer

Ian Goody
Ian Goody

Ian Goody

Director of Product

Fay Long
Fay Long

Fay Long

VP of Marketing

Market Research

Validate before you build

Loop helps with market sizing, trend analysis, customer research, and executive summaries, backed by data and organized for decisions.

Size the market

Calculate total, serviceable, and obtainable market sizes.

Identify trends & shifts

Spot emerging trends, shifts, and disruption signals in your market.

Research customer segments

Profile customer segments with needs, behaviors, and willingness to pay.

Talking to:Strategy
OpenBrain
Ask Loop anything…

Meet the team

Dana Hassett

Dana Hassett

Chief Product Officer

Kate Cross
Kate Cross

Kate Cross

Head of Product Marketing

Ian Goody
Ian Goody

Ian Goody

Director of Product

Competitive Intelligence

Know your competitors in depth

Deep-dive competitor research, live battlecards, win/loss analysis, and playbooks that keep your team one step ahead.

Deep-dive competitor research

Build comprehensive profiles on each competitor with sourced evidence.

Map competitive landscape

Plot competitors on a positioning map to reveal white space.

Analyze win/loss patterns

Identify patterns in your wins and losses to inform strategy.

Talking to:Competitive Agent
Ask Competitive Agent…

Meet the team

Dana Hassett

Dana Hassett

Chief Product Officer

Kate Cross
Kate Cross

Kate Cross

Head of Product Marketing

Dario Amore
Dario Amore

Dario Amore

VP of Sales

Campaign Strategy

Plan, execute, measure

Loop helps at every stage from research to revenue: audience targeting, creative briefs, multi-channel execution, and attribution planning.

Design campaign plan

Build a comprehensive campaign plan with channels, timing, and budget.

Define audience segments

Segment your audience and define targeting criteria for each group.

Set creative direction

Establish the creative direction and tone for all campaign assets.

Q1 Context Engine Launch

Campaign plan · built by Demand

Export to PPTOpenBrain

 

Slide 1 of 3

Campaign plan

Q1 Context Engine Launch

Built by Demand

AwarenessConsiderationConversionRetention

Meet the team

Andy Norton

Andy Norton

Sr. Marketing Manager, APAC

Kate Cross
Kate Cross

Kate Cross

Head of Product Marketing

Fay Long
Fay Long

Fay Long

VP of Marketing

Content at Scale

Turn one asset into ten

Start with a single content brief and multiply it across formats, blog, social, email, video, all on-brand.

Define content brief

Set clear objectives, target audience, and key messages for the content program.

Set voice & tone

Establish voice and tone parameters specific to this content initiative.

Write flagship piece

Create the cornerstone piece that all derivatives will reference.

The Context Gap — Whitepaper

Flagship asset · repurposing into 8 formats

OpenBrain
Generating 8 assets…0/8
Blog Post
1,200 words
LinkedIn Post
180 words
X Thread
7 posts
Email Newsletter
subject+body
Video Script
2 min
Sales One-Pager
1 page
Webinar Abstract
250 words
Press Release
500 words

Meet the team

Fay Long

Fay Long

VP of Marketing

Kate Cross
Kate Cross

Kate Cross

Head of Product Marketing

Andy Norton
Andy Norton

Andy Norton

Sr. Marketing Manager, APAC

Brand Building

Keep your brand consistent everywhere

Loop keeps your voice, brand identity, and company context consistent across every touchpoint and piece of content, all the way to the customer.

Research audience perception

Understand how your audience currently perceives your brand.

Audit current brand

Score your brand across touchpoints for consistency and impact.

Define brand voice

Establish voice attributes with do/don't examples.

Brand Context

OpenBrain Technologies

OpenBrain Technologies

Brand Palette

Cortex Indigo

Primary

Synapse Cyan

Secondary

Consciousness Violet

Tertiary

Spark Amber

Accent

Constitutional Green

Success

Boundary Rose

Critical

Typography

Headings

Inter

Body

Inter

Meet the team

Fay Long

Fay Long

VP of Marketing

Dana Hassett
Dana Hassett

Dana Hassett

Chief Product Officer

Kate Cross
Kate Cross

Kate Cross

Head of Product Marketing

Sales Enablement

Give your sales team what they need

Loop prepares sales teams with personalized coaching, training, discovery questions for each buyer persona, proposal templates, objection handling, and outreach sequences.

Map buyer personas

Define buyer personas with their objections, triggers, and decision criteria.

Build discovery frameworks

Create structured discovery question sets tailored to each persona.

Create enablement assets

Build the collateral your sales team uses daily.

Talking to:Competitive Agent
Ask Competitive Agent…

Meet the team

Dario Amore

Dario Amore

VP of Sales

Kate Cross
Kate Cross

Kate Cross

Head of Product Marketing

Andy Norton
Andy Norton

Andy Norton

Sr. Marketing Manager, APAC

Customer Expansion

Grow your existing accounts

Loop helps with account health scoring, expansion signals, quarterly business review prep, renewal strategy, and customer advocacy.

Analyze account health

Build health scorecards based on usage, engagement, and satisfaction.

Identify expansion signals

Spot expansion signals and map upsell/cross-sell opportunities.

Research account context

Gather account context. News, org changes, strategic priorities.

Case Study Template

Document · System

PublishedGenerate
{{company.name}}{{input.headlineResult}}

Company: {{company.name}} Product: {{primaryProduct}}

The Challenge

{{company.name}}is a story before the solution. Readers need to recognize the problem before they'll believe the outcome. What were they trying to accomplish? What was breaking down? What had they already tried? Two or three bullets is enough, but make them specific, not generic.

The Solution

Explain how {{company.name}} changed the approach, not as a feature list, but as a decision. Why did {{company.name}} choose this path? What did implementation actually look like? Keep it grounded in their reality.

The Results

Lead with {{input.headlineResult}}. Then add the second and third tier numbers, the ones that make it real.

Meet the team

Dario Amore

Dario Amore

VP of Sales

Dana Hassett
Dana Hassett

Dana Hassett

Chief Product Officer

Ian Goody
Ian Goody

Ian Goody

Director of Product

Ready to see it in action?

Start with one use case and add more over time. Every one you run adds to what Loop knows.