What campaign channels can the Demand agent plan? Demand can architect programs across paid media, LinkedIn, content syndication, email nurture, webinars, executive roundtables, and organic channels — selecting the mix based on your ICP, funnel stage, and budget. For each channel it produces expected CPL, conversion rate, and pipeline contribution. It also designs the ABM tiers (1:1, 1:Few, 1:Many) that determine how those channels are applied per account segment.