# What happens to my competitive intelligence and deal data inside PMM?

## What happens to my competitive intelligence and deal data inside PMM?

Your competitive data, pricing, and deal win/loss information stays within your organization’s workspace — PMM reads it to produce battlecards and frameworks but never shares it across organizations. The agent explicitly flags when it’s making inferences from public data versus drawing on your internal records, and it won’t generate competitive claims without evidence.

---

Source: https://loopllm.ai/public/knowledge/kn73txa0cm6tgnvjhbaf1k3gqx8frn8h
Updated: 2026-10-06